Day 01 / 60 · Step 01 Understand Customer
Today
Understand the Customer
Understand what type of Bengaluru aerospace / defence company may need FAI software.
Why
Why does it matter?
You cannot market a product effectively if you do not know who the customer is.
Know who the customer is before you contact anyone.
Learn more
A market map groups organisations by what they do, not by how large they look. In aerospace manufacturing the categories — primes, Tier-1/Tier-2 suppliers, machining, special processes, inspection — determine who prepares first-article documentation and for whom.
Apply to FAI
FAI documentation is typically prepared by the supplier that makes the part and reviewed by its customer. Companies that make parts to drawings are the likeliest places to find FAI work — a hypothesis to test, not a fact.
Do
What exactly should I do?
Use:Bengaluru market
Ask
What should I ask?
- What type of parts do they manufacture?
- Who appears responsible for quality?
- Why might FAI matter to them?
Don't ask yet
- Do you want to buy our software?
- What is your budget?
- Is your current process bad?
- Don't you think AI can solve this?
- Can we replace your existing system?
Don't
What should I avoid?
- Don't contact companies before basic research.
- Don't assume they need our software.
- Don't call every aerospace company a target customer.